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Friday, August 13, 2021

Prince Royce Releases New Single & Video "Lao a Lao"

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Award-winning multiplatinum superstar and global bachata icon PRINCE ROYCE has just released his new single "Lao' a Lao'" along with its music video. Its a refreshing, feel-good bachata banger with a pop twist that promises to be a timeless hit and will have everyone dancing lao’ a lao’ (from side to side) to it's infectious beat. 

Click HERE to stream or download the song and HERE to watch the video.

The song is an ode to the simpler things in life. . . love and music. The beat and melody of “Lao’ a Lao’" coupled with bachata guitars and percussion and driven by Royce’s buttery smooth vocals make this sweet, sensuous and fun song simply irresistible.

"We are living through challenging times and with 'Lao' a Lao' ' I just want people to temporarily disconnect and tune into that light, positive, feel-good frequency," Royce expressed.

“Lao’ a Lao’“ was written and produced by Prince Royce alongside longtime collaborator D’lesly “Dice” Lora, George Noriega, Miguel Muñoz and Giovanny Andrés Fernandez Manzu.

Its colorful kaleidoscopic music video was shot in Miami by director Nuno Gomes and it creatively complements the song perfectly. To watch it now click HERE.

This morning, Royce was nominated to five Billboard Latin Music Awards including: TROPICAL ARTIST OF THE YEAR, SOLO; TROPICAL ALBUM OF THE YEAR (ALTER EGO); LATIN AIRPLAY SONG OF THE YEAR ("Carita de Inocente"); TROPICAL SONG OF THE YEAR ("Carita de Inocente") and TROPICAL SONG OF THE YEAR ("Lotería"). The prestigious awards will be broadcast live from Miami, September 23rd, on the Telemundo Network.

Click here to stream/download

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